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Participation in extreme and gravity sports are continuing to grow across the globe yet the people in India who are participating in such sports are being questioned, often face a lack of access to infrastructure facilities, opportunities, general support from people around them which force them to be in a constant fight and even leaves them compromising their love for the sports most of the times. The combination of stigmatization, social discrimination, inadequate physical education has major consequences on an individual life. We believe life is not that difficult and we as an individual have the right to choose and play without any comparisons.

What Culture mission is to create and cultivate local and global partnerships to end the stigmatization around extreme/gravity sports and empower people by giving them a voice to fight for their identity by keeping women at the forefront and cultivating sports as a tool for development and peace.

As per the study merely 5.56 per cent of the Indian Population is 'Sports Literate'. To put in numbers, merely about 57 lakh (approx) people out of 1.3 billion people are engaged in sports, directly and indirectly, and it reduces dramatically from childhood to adulthood. And when we think about practising extreme/gravity sports, one can imagine.